· He’s going to have to work hard to get better known, to make inroads among those most likely to vote, and induce people who may sit out primaries to get out and vote
· Since Gemma doesn’t carry a negative image from 2010 into the campaign he is free to create his own image, but he needs to get on with this like yesterday because Cicilline is already beginning to throw Carcieri/no real Democrat barbs his way
· One potential bright spot Gemma is making a stronger showing among men, and they are more likely to vote in the primary than their female counterparts
· Voters are obviously very upset with Cicilline, but Gemma will have to give them a reason to vote for him, otherwise they may simply stay at home come Election Day. Demonstrating a command of the issues of jobs, the economy, and other bread and brother issues is critical
· In the end, one of Gemma’s biggest challenges will be to make the primary interesting enough to lure voters who tend to pass on primaries to get motivated enough by his campaign to turnout.